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Stop Looking At The Numbers

In a world of powerful data and analytics tools at our fingertips, could looking at the numbers actually be hurting our business and growth potential?

I mean, the quote goes: "What gets measured, gets managed" right?! Maybe.

Today, I want to uncover the darker side of our insatiable appetite for analytics and make the case that there's a better way to grow your business than looking at the numbers.

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