Having a great product or service is not enough to get your business to the income level you want.
What you need is a great product or service paired with strategic marketing – because marketing is how you get people to notice what you have to offer and care enough to want to buy it.
Most people however get marketing completely wrong, or they over complicate things.
So let me simplify things for you by boiling all of marketing down to these four words: “Nobody cares about you”
Sound harsh? It’s true though.
And once you embrace it, you’ll be able to better sell your products or service. Here’s how…
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