THE BLOG

You Don’t Have Competition, Just Collaborators

There are two ways to look at other businesses or brands in your niche who do virtually the same thing you do:

  1. They are your competitors
  2. They are your collaborators

You get to decide which one they are.

Today I want to break down this second view and show you a paradigm shift for doing business – one in which you have no competition, just collaborators.

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