Selling via a webinar can be a powerful strategy when launching or promoting one of your online courses or memberships (or heck, even coaching spots!)
But HOW you run your webinar can be the difference between a fun live training and a profitable...
Overwhelm is the problem of our day.
Too much information is overwhelming. Too much conflicting information is overwhelming. On top of that, our lives are too busy to take the time to comb through and make sense of it all even if we could!
In...
Should you use YouTube or Facebook as the primary tool to grow your business?
I say, why not use both?!
They are each totally different animals with different strengths and weaknesses – but when harnessed together you can create an audience...
My first course launched back in 2010 to the sad tune of about $170.
One of my most recent course launches did over $170,000. It’s safe to say I’ve gotten a lot better at this thing.
But in thinking back to that original online course...
Today I’m going to give you a pathway to earning different (and better) types of income.
This pathway will help you not only earn more money but work less as well.
One of my favorite books of all time is Robert Kiyosaki’s follow up to...
My life can be divided up into two eras: BIP and AIP (Before iPhone and after iPhone). For me, that was back in 2011.
At first, having a smartphone was a glorious awakening. I felt superhuman thanks to Google Maps, Yelp, and a web browser in my...
When it comes to selling your stuff, the words you use matter.
And while there are a million ways to write effective sales copy, I’ve found that underneath every effective sales pitch (or page or email or Instagram post) are three key...
When you run a business, whether you know it or not or verbalize it or not, you are putting something and someone first.
There is a pecking order or a list of priorities.
It could be the shareholders, you as the CEO, or just generally profit at...
Is it better to launch your business without a product or to build the product first and then launch?
I have two friends who have approached their online businesses two different ways and in today’s video I break down which one is more...
What if I told you that your refund policy could determine how many sales you get and how your brand is perceived in the marketplace?
Today I want to address the concept of “risk transfer” and how it is a powerful tool you...
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